|
Lyra’s Digital Photography Advisory Service reports consumers are printing an increasing number of photos at retail locations Newtonville, MA (PRWEB) January 14, 2005 -- A new Lyra Research report, Consumer Photo-Printing Market: Where Digital Photos Will Be Printed, forecasts brisk growth for retail photo printing. Today, the majority of digital photos are printed at home; however, the report finds that printing photos at retail is growing in popularity. Lyra projects that the number of A6-size-equivalent photos captured with digital cameras and printed at retail worldwide will climb from 1.6 billion in 2003 to 14.1 billion in 2008, a staggering 55 percent compound annual growth rate. North America and Europe, the Middle East, and Africa (EMEA) will experience more retail channel growth than either the Asia-Pacific region or Latin America. “It’s not surprising that consumers are printing an increasing number of photos at retail locations,” said Robert Palmer, director of Lyra’s Digital Photography Advisory Service. “Retail printing offers consumers a number of important advantages related to quality, control, cost, and convenience over home photo printing. Many consumers have concerns about the quality of photos printed at home and see turning over responsibility for the quality of printed photos to trained professionals as a major advantage. There are, however, some consumers who will never print at retail—those who want to retain control over printing their own photos.” Consumer Photo-Printing Market: Where Digital Photos Will Be Printed presents both forecast and survey data on the photo-printing market, including home, retail, and online photo printing. A complete description of the report, pricing information, and the report’s table of contents may be found on Lyra’s Web site (www.lyra.com) by clicking on the “Industry Reports” link. About Lyra Research Founded in 1991, Lyra Research is recognized worldwide as the leading provider of market, product, and technology information and analysis focused on the imaging industry. Lyra Research provides targeted information on printers and copiers, digital photography, and imaging supplies to more than 2,000 clients in more than 40 countries. Lyra’s portfolio of services includes leading industry newsletters, special market reports, advisory services, conferences, and custom consulting.
|
